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Unless you’re willing to toss something in the garbage within about five minutes of getting it, without ever having really used it, you pretty much can’t get anything. — Colin Beavan, on Day one of the No Impact Man experiment Early in the 2009 documentary No Impact Man, the subject shows how much trash his [...]

When I initially set out to launch Small For Good, I made a show-stopping mistake: I stopped thinking like the client. Instead of getting oxygen to the idea as quickly as possible, I started kicking around ideas for layout, a logo, color choices, imagery, and so on. I’m a designer, I thought. Of course I’m [...]

When I first heard of Earth Hour, I was captivated by the idea of collective behavior at an individual level. If all of us did one thing at one specific time, what could happen? I find the spirit behind the question endlessly inspiring. As such, I’ve created smallforgood.com, a site that seeks out those small, [...]

After a successful two years working for myself, I left the freelance world last December for a full-time job with this crew here. The decision was surprisingly easy; having contracted with the company for awhile, I liked both the folks I’d be working with and the work itself. Plus, I relished the idea of being [...]

Women’s marketing expert and author Andrea Learned hired me last fall to combine her website and blog into one easily updatable site. I quickly realized the company I was keeping; Andrea is a regular contributor to the Huffington Post and eBrandMarketing.com, and was very recently quoted in the New York Times and Wall Street Journal [...]

I’m very pleased to pull back the curtain on the new web site for Greenside Up! Productions, a brainchild of the tireless Craig Jung. Greenside Up! promotes sustainable, “green” lifestyles through the creation of educational materials, and also helps craft marketing messages for companies and organizations that develop environmentally-friendly policies and procedures. Craig needed the [...]

The side work has been keeping me busy lately, and though I’m certainly not complaining, it’s nice to have one item checked off the to-do list. Introducing craigjung.com, the professional site of a St. Louis-based entrepreneur. Loaded with energy, Craig undertakes new projects on a routine (sometimes weekly) basis. Every time we talk there are [...]

The next Chicago Web Meetup is just over a week away, and I am all a-twitter with excitement. Thursday, March 15th 6pm Fado Irish Pub and Restaurant: http://www.fadoirishpub.com/chicago/directions Co-worker Howitt is also working to drum up a crowd. Anyone going to SXSW this week is required to attend the Meetup so you can tell us [...]